Crypto Custody Firm Fireblocks Integrates with the DigitalBits Blockchain

Crypto custody firm Fireblocks has launched a new integration with the DigitalBits blockchain, providing users with secure access to products and services built on the DigitalBits blockchain, such as branded cryptocurrencies, NFTs and other digital assets.

The DigitalBits blockchain is a first-layer protocol for NFTs to tokenize assets and support various brands created on their blockchains. With Beckham's close relationship with the brand, the partnership will facilitate DigitalBits' collaboration with global brands such as Adidas, Maserati, Tudor, Sands, Diageo and EA.

"This strategic integration by Fireblocks is a huge milestone within the DigitalBits ecosystem. This unlocks exciting growth opportunities by enabling the connection of the DigitalBits blockchain inclusive of a new category of tokens with global institutions that are embracing digital assets," Daniele Mensi, Managing Director of the DigitalBits Foundation, said.

With this integration, more than 1,200 crypto and digital asset businesses existing on the Fireblocks network can now access the DigitalBits blockchain and can build fungible tokens and NFTs on the DigitalBits blockchain.

Fireblocks CEO Michael Shaulov said that: "Now, our customers can access the DigitalBits blockchain through the Fireblocks platform, and developers can leverage the Fireblocks suite to manage the entire lifecycle of minting, issuing, burning, and managing fungible tokens and NFTs powered by the DigitalBits blockchain. We look forward to building alongside these communities to deliver a better end-user experience for anything that touches digital assets and crypto.”

Fireblocks is a digital asset custody, transfer and settlement platform. Fireblocks is currently valued at $8 billion after raising $500 million in January.

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