According to Michaël van de Poppe (@CryptoMichNL), $ADS is a project that benefits all involved parties, featuring partnerships with Coca-Cola, Dell, and Polestar. With a market cap under $40M and almost entirely unlocked, $ADS is disrupting the $600B advertising market by reducing ad fee costs by 80%.

According to Michaël van de Poppe, Alkimi, with its partnerships with major Web 2 companies like Dell and Polestar, operates within the $700B digital advertising market. Despite a significant correction, $ADS is expected to see increased returns, potentially leading to higher rewards for validators.